Miguel - The Artist

MIGUEL
For our media project we have decided to do the song, Adorn by the R&B artist Miguel.
Miguel's Website

History

Miguel Jontel Pimentel was born on the 23rd october 1986. he was first signed to Drop Squad Records after graduating from high school in 2000, due to a change of image he signed to Jive Records in 2007 where he released his first album All I Want You. although the album wasn't successful immediately, it became a sleeper hit and gradually went up the album chart in the Billboard 100 until it reached certified gold, selling 404,000 copies in the US alone.

Image

His image is very prominent and is often seen as the first indicator to his music. He is all known to have a smart hipster style. He is known for having tight suit with quirky accessories. The colours he usually wears are either bright and bold and black with a futuristic.

The first image displays Miguel signature style by having the qurky bow tie along with the suit like cardigan. As well as this he also has his staple futuristic glasses, which are seen in alot of his looks.
We would be taking inspiration of this by using both a bow tie and a pair of Ray-Bans, taking inspiration from his glasses.

This is another one of his looks where he uses the glasses again and he has more of a rock edge.

I alot of his clothes also consist of leather jackets, which  we would also be adapting for our video .

Albums

All I Want Is You

Kaleidoscope Dream

Animatic For Our Music Video

Jessica and I had left Sath and Prince in charge of the animatic and this is what they came up with. I felt that this was successful because that got the shot in time with the lyrics and I felt that the shots were carefully thought out.

This is what they got up to behind the scenes:

To begin with, Prince and Sath started watching the official music video for our song choice 'Adorn'. As they were watching the music video, they wrote down the different shots and angles in the music video.

  They wrote down every single shot that was used in the entire music video and the length of each cut. By the time they had finished the entire song, they had a couple pages of shots to group and analyse.

After they had all of the shots, they started analysing them to show which shots were most used and how effectively they was used.

Once they had analysed the different shots used in the actual music video, they started to write down shots for our own music video.

Once the shots were written down, they drew them out so we can put them onto our animatic.

Once they finished the drawing, they had uploaded them onto the computer and cropped them out into smaller pictures of each individual shots.

Once all of that was done, they opened up 'Final Cut Pro' and inserted all of the pictures and the song.

Once they had all we needed onto final cut, they started putting pictures onto the timeline according to the song.

Location and Costume Shots

Here is an animoto of the clothes and the location that will or may be used during our video.




Try our slideshow creator at Animoto.

Song Choice And Lyrics Analysis

Song Choice and Lyrics Analysis

We have decided to create a music video for the song, Adorn by Miguel. We have chosen this song for multiple reasons. Firstly, we feel that this is a prime example of the male R&B genre without it including rap within the song. This will allow us to use conventions of the R&B genre within the video and it will turn turn out realistic and successful. Secondly, it is done by a male figure which allow us to interpret more views from both sexes which can often make a video more approachable to the real world if it was to be chosen. Thirdly, the song includes an older, new jack swing sound which allow us to more away from it being a typical R&B vulgar video to it being classy and looking a lot more naturally effective. Fourthly, the artist allows us to use his star power to bring a swerve and sophistication to our main character and the back up dancers.

Finally, the song allows us to include both performance and narrative and the performance within narrative, often seen in the R&B genre. This would allow our video to fit in with other videos around today successfully. the bet of the song would allow us to create close up of moving object even though there wont be a band present.

We decided to create a poster, displaying the lyrics, the analysis and what the artist wanted it to portray and the way we would portray it in our music video.

Pitch For Our Music Video

In order to make our music video process more professional we had to create and present a teacher for our teacher on our song choice and music video ideas.
During our pitch we decided to made a mood board on our school board.

Music Channels

For our music video we have to consider music channels that we would want put video to be promoted and broadcast on. As our song as R&B we would have to take that into consideration and broadcast the video on the niche as well as the main channel which would allow the video to reach people who just listen to this particular genre but the mass audience who listen to multiple genres.

Black Entertainment Television, better known as BET is a cable TV channel that has been broadcast since January 25 in 1980. It was the first TV channel which was target especially to the black (African American) community.  It was first founded by Robert L Johnson but was sold to Viacom in 2003. This made the channel the first black owned enterprise on the stock market.
It was originally shown as a two hour block in channel, Nickelodeon but due to high demand they made a separate channel.

I have decided that our video would be shown on their flagship programme, 106&Park. 106&Park is a music countdown show on BET which allow their viewers to get a daily incite to their most popular shows. It also give a direct promotion to up and coming artist who are black or who sing in the R&B, rap or blues genre. They also include a walk of fame, where an artist who have been continuously popular and their songs have been on their chart that they transfer them to the hall of fame. consequently, they have given to permanent titles of Mr and Mrs 106& Park to Bow Wow and the late Aaliyah.

 



Their website displays their Icon in the middle while they have separated the different ares that the site promote.
They have also incorporated the Breast cancer research sign into the icon, indicated that they join with other charities as well as their own.

 The play list allow the viewer to see what they have to offer and to recommend other artist similar to the artist that a viewer might already know, introducing a new artist giving promotion and gaining them new fans.

They have split it up into categories such as Best of, Latest Videos and Mix tape reviews, yet another platform for new up and coming artist. this is prefect for our artist as this was one of the songs and the debut album. 

 What they also have is BET Top Picks, this allows a chart to see what were the most popular picks of the day just in case the viewer who has just come to the website also wants to see it.
This particular one includes;
The cypher which is a part freestyle designed for their hip hop awards that is hosted every year.
The tribute to the late Chris lightly who took his own life earlier in the year. he was an influential music producer.
and finally Rick Ross' performance at this years  BET Hip Hop awards.

MTV Base is a music channel that has been broadcast in the united kingdom and the republic of Ireland on July 1st 1999.
The channel is a sister channel of the fellow channels such as MTV Rocks, MTV Classic and MTV Hits. This channel mainly focuses on the music genres of R&B, Hip Hop, Reggae and Soul and later introduced Urban to their list.




MTV Base Channel 
I have decided that if I didn't put the music video on BET's 10&Park I would broadcast the video on the show The Lick. This is another music show but however they do not do their own separate countdown and they rely on the chart according to their artist genre such  as the official urban chart and the base chart.

 Similar to the BET website, MTV Base also have a play list for their music which is popular at the moment for their target audience, which is also my own. However they also have a special feature button which directs you to the music video if the song and runs on an automatic video feature in the centre of the page.

As you can see our song we have chosen for our video is already in high demand as it is in their MTV Playlist.

Even though BET have a advantage of a music countdown that help up and coming artists and video we would go with MTV Base first because of their popularity in the UK already and more UK listeners tune in them where as BET is an American channel and only be considered if we wanted the video to go international and overseas.